PRIVACY POLICY
This Privacy Policy explains how Kirchner Coaching (“we”, “us”, “our”) collects, uses, and shares personal data when you visit our website kirchnercoaching.com, book a discovery call, contact us, or engage with our services.
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1) WHO WE ARE (DATA CONTROLLER)
Controller: Anna Lorant, operating as Kirchner Coaching
Business address: Hoefbladlaan 15, 2555EA The Hague, The Netherlands
Email: info@kirchnercoaching.com
KvK / registration no.: 27360128
VAT ID: NL 2240.85.128.B01
If you have questions about this policy or your data, contact us at info@kirchnercoaching.com.
2) SCOPE
This policy applies to personal data collected through:
- Our website and landing pages,
- Wix Bookings (discovery call scheduling),
- Contact forms / email correspondence,
- Analytics and marketing technologies (only where you consent),
- Our administrative and invoicing process if you become a client.
We provide the information required at the time we obtain personal data from you and explain your rights and choices. (GDPR Art. 13)
3) WHAT PERSONAL DATA WE COLLECT
Depending on how you interact with us, we may collect:
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A. Data you provide directly
- Identity & contact details: name, email address, phone number (if you provide it).
- Booking details: preferred time/date, booking history, any notes you submit in the booking form.
- Communication: messages you send us by email, forms, or chat, and our replies.
- Client administration (if you become a client): invoicing details, payment status, and related correspondence.
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B. Data collected automatically (website usage)
- Device and usage data: IP address (often shortened/pseudonymized depending on settings), browser type, pages viewed, and approximate location derived from IP.
- Cookie/identifier data: only for non-essential analytics/marketing if you consent.
Note on sensitive information:
Please do not submit sensitive personal information through website forms.
We do not ask you to provide sensitive personal data (e.g., health data). If you voluntarily share sensitive information, we will treat it with extra care and use it only for the purpose you shared it for.
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4) PURPOSES AND LEGAL BASES (WHY WE PROCESS YOUR DATA)
We process personal data for the purposes below and rely on the following legal bases under GDPR Art. 6. Where we rely on consent, you can withdraw it at any time. (GDPR Art. 13)
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A. To manage discovery-call bookings and communicate with you
Purpose: scheduling, confirmations, reminders, and responding to your queries.
Legal basis: performance of (pre-)contract steps requested by you (Art. 6(1)(b)) and/or our legitimate interest in operating our booking process (Art. 6(1)(f)).
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B. To deliver coaching services (if you become a client)
Purpose: providing sessions, managing the relationship, handling support, and maintaining client records.
Legal basis: performance of a contract (Art. 6(1)(b)).
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C. To invoice you and receive payments (if you become a client)
Purpose: billing, accounting, payment reconciliation, and managing non-payment disputes.
Legal basis: performance of a contract (Art. 6(1)(b)) and compliance with legal obligations (Art. 6(1)(c)) where applicable (e.g., bookkeeping/tax obligations).
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D. To improve our website and understand usage (Google Analytics)
Purpose: measuring site performance, understanding content effectiveness, improving usability.
Legal basis: consent for analytics cookies/trackers (Art. 6(1)(a)) where cookies/identifiers are used.
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E. To measure and optimize marketing (Meta Pixel)
Purpose: measuring ad performance, building audiences (if enabled), and retargeting (if enabled).
Legal basis: consent for marketing cookies/trackers (Art. 6(1)(a)).
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F. LinkedIn Ads / Insight Tag (marketing & conversion measurement)
If you consent to marketing cookies, we use the LinkedIn Insight Tag to:
- measure the effectiveness of our LinkedIn advertising (conversion tracking),
- build audiences for retargeting and campaign optimization.
The Insight Tag may use cookies and similar technologies and may add a click identifier to landing page URLs to improve conversion measurement.
Legal basis: consent for marketing cookies/trackers (Art. 6(1)(a)).
G. To protect our website and prevent fraud/abuse
Purpose: security monitoring, preventing spam and misuse.
Legal basis: legitimate interests (Art. 6(1)(f)).
We provide transparency about purposes, legal bases, and your rights as required by GDPR Art. 13.
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5) COOKIES, TRACKING & CONSENT MANAGEMENT
We use cookies and similar technologies. Some are strictly necessary for the site to function. Others (e.g., analytics/marketing) are used only if you consent.
- Cookie banner: When you first visit our site, you can accept, reject, or manage cookie preferences.
- Withdrawal: You can change your choice at any time via the UserCentrics Web Consent Management Platform fingerprint floating icon placed on all the pages of kirchnercoaching.com.
Our cookie consent approach is designed to be clear and to allow real choice (e.g., no pre-ticked boxes; refusal should be as easy as acceptance).
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6) WHO WE SHARE PERSONAL DATA WITH (RECIPIENTS / PROCESSORS)
We may share personal data with service providers that help us run our website and deliver services. These providers process data on our behalf (processors) or as separate controllers in some contexts.
Typical providers in our setup include:
- Website & booking platform: Wix (including Wix Bookings)
- Analytics provider: Google Analytics
- Marketing/advertising providers (subject to consent): Meta (Meta Pixel), LinkedIn (advertising platform; Insight Tag if used)
- Email/communications tools: Google Mail (gmail.com)
- Payment service providers (if you become a client): Wix Payments, integrated with iDEAL, credit/debit cards (Visa, Mastercard, etc.), Apple Pay, and Klarna
We share only what is necessary for the stated purposes and require appropriate safeguards and agreements where needed. GDPR requires that you are informed about recipients or categories of recipients. (GDPR Art. 13)
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7) INTERNATIONAL DATA TRANSFERS
Some of our providers (including LinkedIn and Meta) may process personal data outside the European Economic Area (EEA). When transfers occur, we rely on recognized mechanisms such as adequacy decisions or appropriate safeguards (e.g., Standard Contractual Clauses) where applicable.
We will provide additional information about relevant safeguards on request. GDPR requires transparency about transfers and safeguards. (GDPR Art. 13)
8) HOW LONG WE KEEP YOUR DATA (RETENTION)
GDPR requires that we state the storage period or the criteria used to determine it. (GDPR Art. 13). We keep personal data only as long as needed for the purposes described in this policy, unless a longer retention is required by law.
Retention schedule:
- Discovery call bookings (no client relationship): up to 12 months after the call (for follow-up and administration), then deleted or anonymized.
- Contact enquiries: up to 6 months after last contact.
- Client records (if you become a client)
Contracts, invoices, payment administration (accounting/legal records): for the duration of the relationship plus 7 years for legal/administrative needs.
Coaching notes and session records are retained for the duration of the relationship and up to 2 years afterward, unless we are required to keep them longer for a specific legal reason.
- Invoices and accounting records: retained for the period required by applicable tax/accounting laws.
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9) YOUR RIGHTS (EEA/UK)
Depending on your situation, you may have the right to:
- Access your personal data,
- Correct inaccurate data,
- Delete data (“right to be forgotten”) in certain cases,
- Restrict processing in certain cases,
- Object to processing based on legitimate interests in certain cases,
- Data portability where processing is based on contract or consent,
- Withdraw consent at any time (without affecting processing already carried out).
These rights must be communicated to you as part of the Article 13 information. (GDPR Art. 13).
To exercise your rights, contact us at: info@kirchnercoaching.com.
We may need to verify your identity before responding.
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10) COMPLAINTS
If you believe we have not handled your data properly, you can contact us first at info@kirchnercoaching.com. You also have the right to lodge a complaint with the relevant supervisory authority. For the Netherlands, this is the Autoriteit Persoonsgegevens (Dutch DPA). (GDPR Art. 13)
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11) SECURITY
We use appropriate technical and organizational measures to protect personal data against loss, misuse, and unauthorized access. No method of transmission or storage is completely secure, but we work to protect your information.
12) CHILDREN
Our services are not directed to children under [16]. We do not knowingly collect personal data from children. If you believe a child has provided us data, contact us so we can delete it.
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13) CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time. We will post the updated version on this page and update the version date in the footnote.
Anna Lorant
info@kirchnercoaching.com
The Hague, The Netherlands